Heels Down Media | About Us
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About Us

making strides in digital equestrian marketing

Heels Down Media creates interactive mobile content delivered through our networks of app, web and social avenues. Since 2011, we have been creating and curating exclusive equestrian content and streaming it across channels targeted to niche audiences.

Our digital media products have not only gained a passionate following, they have been recognized for their excellence (Equine Canada Media Award, Equestrian Social Media Awards)

Heels Down Media’s interactive platforms offer ways for equestrians to get involved and connect, becoming active participants instead of passive consumers of content.

The media universe is changing.

WE’RE READY FOR WHAT’S COMING NEXT.

Change is constant. At Heels Down Media we see it as an opportunity for greatness and ride to the challenge. We don’t want to “cruise by” on past successes or stick with the platforms that we’re comfortable with. We pride ourselves on being at the forefront of innovation and being ready for whatever is coming next.

A TEAM OF EXPERTS

Marketing, designers, public relations, digital strategy specialists

The Heels Down Media  team is filled with industry experts who understand the changes in digital culture and  attune to the latest equestrian trends . Working with us is partnering with  a team of marketing experts, designers, public relations professionals and digital strategists that understand your equestrian brand.

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CEO

Patricia Da Silva

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Designer

Lexi Campbell

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Designer

Andrea Walker

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Designer

Erin Wheeler

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Digital Marketing Director

Sally Spickard

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Editorial Director

Caroline Culbertson

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Media Director

Justine Griffin

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Photographer

Mackenzie Pearce