The FEI World Equestrian Games are quickly approaching next month, and the Heels Down Media team has been hard at work preparing to bring our followers stories they won’t find anywhere else. What does this mean, exactly?

You see, the World Equestrian Games (WEG, as we fondly like to call them) have only ever been held in North America once before – in 2010, in Kentucky. And WEG is a big deal. Nowhere else do you find all FEI equestrian disciplines in the same location. When over 500 horses are flown from overseas in Emirates jets, you know it’s a big deal.

So, then, what is your strategy? WEG doesn’t just mean loads of pretty horses on TV – it means more eyeballs. More people, consuming content and watching the horse-y internet. Isn’t that where you want to be? Showcasing your brand, placing it in front of an audience that’s eager to see the latest and greatest?

That’s where we come in. We’re planning a big, fat WEG party, and you’re invited. Our WEG360 campaign will cross over to all of Heels Down Media’s platforms, with stories you won’t find elsewhere, fun facts, news roundups, live stream schedules, expert analysis, and much more. It’s truly a 360, all-encompassing campaign, and we have taken the time to carefully select spots for brand partners to align with what we’re doing.

We’re expecting a big traffic hike in September, and we’d love to put your brand in front of all of those eyes. We do still have a few spots for partners open for WEG360 – but you’ll have to hurry! This campaign closes to insertions on Friday, August 31. Want to know more? Email Sally at sally(at) for the full spec sheet. Try us on – we know you’ll like the fit.